Geo-Fencing
Also known as: Geofencing, Virtual Perimeter, Location-Based Triggers
Definition
Geo-fencing creates invisible virtual boundaries around geographic locations. When a tracked asset (vehicle, container, or package) crosses these boundaries, the system automatically triggers predefined actions like notifications or status updates.
How Geo-Fencing Works
- Define boundaries - Draw virtual perimeters around locations
- Track assets - GPS devices report location continuously
- Detect crossings - System identifies when boundaries are crossed
- Trigger actions - Automated responses execute immediately
Common Geo-Fence Triggers
| Event | Example Action |
|---|---|
| Truck enters facility | Alert receiving team to prepare |
| Container leaves port | Update status to “in transit” |
| Driver approaches delivery | Send customer “arriving soon” text |
| Asset enters restricted area | Security alert |
| Vehicle deviates from route | Dispatch notification |
Applications in Shipping
Fleet Management
- Monitor driver routes and compliance
- Automate timekeeping at job sites
- Prevent unauthorized vehicle use
Delivery Operations
- Automatic arrival/departure logging
- Customer delivery notifications
- Proof of presence at locations
Asset Tracking
- Alert when containers leave designated areas
- Monitor dwell time at facilities
- Track trailer locations across yards
Benefits
- Automation - Reduce manual status updates
- Visibility - Real-time location awareness
- Accountability - Verify presence at locations
- Customer experience - Proactive delivery notifications
- Security - Detect theft or unauthorized movement
Implementation Considerations
- GPS accuracy varies (typically 3-15 meters)
- Battery life of tracking devices
- Cellular coverage in remote areas
- Privacy concerns for driver tracking
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